HMH Fusion Web & search studio
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Search

Being found counts as much as being seen.

Search is not added at the end, once everything is built. It is laid down from the design onwards: structure, speed, content, then month-by-month tracking.

What I check

Twelve points on every page, checked by hand and re-measured after each delivery. These are not promises: they are checks that either pass or fail.

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  1. Page title, present and correctly sized
  2. Meta description, present and correctly sized
  3. One H1 per page, and a coherent heading hierarchy
  4. Canonical tag, to prevent duplicate content
  5. Mobile viewport declared
  6. Page language declared, and hreflang between your versions
  7. Open Graph, for previews on WhatsApp and social networks
  8. Twitter card
  9. Structured data, so Google understands your business
  10. Alt attribute on every image
  11. robots.txt reachable and coherent
  12. Sitemap up to date and submitted

Measurements

Sites that pass the checks.

These scores come from Lighthouse, Google's audit tool. They are measured on the live sites, not claimed. You can verify them yourself.

100
Performance
96
Accessibility
100
Best practices
100
SEO

toctocme.com Measured on 2026-09-04 · Lighthouse 13.4.1

A performance score varies with the network and the moment of measurement. Accessibility, best practices and SEO scores are stable: they depend on how the site is built.

  1. Speed is a ranking factor

    Google measures how long your pages actually take to appear on a phone. A slow site drops, whatever the quality of its content. I measure every site with Lighthouse, Google's own tool, and publish the results.

  2. One search strategy per language

    An Arabic version is not a translation laid over the French site. It is its own keyword set, its own tags, a right-to-left reading, and hreflang tags telling Google which version to show to whom. That is what opens an additional market.

  3. Local search

    Google listing kept current, reviews, consistency between name, address and phone wherever they appear. That is what brings you up when someone searches for your services nearby.

  4. Tracking, or nothing

    Rankings, visits, enquiries received. A readable report every month, and the corrections that follow. Search is not a delivery, it is upkeep.

Three versions from one content, linked by hreflang One source content feeds three versions of the site: French, English and Arabic. The Arabic version reads right to left. All three are linked by hreflang tags telling Google which to show to whom. One single content single source hmhfusion.com/ Français hmhfusion.com/en English hmhfusion.com/ar العربية hreflang tags · each version declares the other two
Each version has its own tags and its own layout. Arabic reads right to left, across the whole site.

The audit before we start

Before doing anything, I measure your site as it stands and hand you the report. You see where you are, and we both have a dated starting point. Free, no commitment.

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Contact

Let us talk about your project.

Describe your business in a few lines, or send me the address of your current site. I reply promptly, with an audit and concrete directions.

WhatsApp contact@hmhfusion.com

Compose my project